A woman with long, wavy brown hair sitting on a bench and smiling at the camera, against a wooden wall background.

I’m Elena

Brand + Web Designer

Brand Strategy

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Brand Identity

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Web Design

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Brand Strategy 〰️ Brand Identity 〰️ Web Design 〰️

BRANDING PROJECTS

Ashley McConnell

  • branding author website
  • A pair of brown cowboy boots resting on the open window of a Jeep vehicle.
  • Book cover featuring a pair of brown cowboy boots hanging on a railing against a brown background. The title reads 'Ashley McConnell: Sun, Sand, and Swoon-worthy Stories' with a small illustration of a cowboy hat.
  • People walking on a dirt path wearing cowboy boots, with trees in the background, and a circular text overlay reading 'sun, sand, & snow -- AV'.
  • Shadow of person with Cowboy hat and pipe against a desert background with cowboy boots and hat illustrations outlined in white.

Amy Buchanan

  • branding author website
  • A vertical book promotion banner for Amy Buchanan, promoting her contemporary romance stories, with a QR code and social media handle @amybuchananbooks on a textured white wall background.
  • Outdoor sign with the name 'Amy Buchanan' and the phrase 'sweet, spicy & swoonworthy stories' written above, hanging on a textured white wall with shadows from nearby foliage.
  • A woman in a black off-the-shoulder dress takes a mirror selfie, holding a gray laptop and a smartphone. The laptop has a sticker or digital overlay with the name 'amy buchanan' in pink text.

Meg Jones

  • branding author website
  • A tennis court with two people playing, seen through a tennis racket frame. The image features a logo reading 'Meg Jones' overlaid on the photo.
  • A female tennis player lies on the grass tennis court, resting with five tennis balls and a tennis racket nearby, with a graphic of two crossed tennis rackets inside a heart overlay.
  • A person walking on a tennis court, wearing a white skirt and beige jacket, with trees and a fence in the background. Overlaid text with an 'm' in the center and a circular phrase reading 'Strong minds. Strong women. Strong sports.'
  • Overhead shot of tennis equipment on a green court with a skateboard, tennis rackets, a drawing, a bag, and a person's hand holding a tennis ball, with a Superimposed quote reading 'strong women strong stories strong minds'.